Comparison

리드를 찾고 이메일을 작성하는 Instantly 대안

Instantly는 이메일 워밍업과 발송을 처리합니다 — 하지만 리드 소싱과 카피 작성은 직접 해야 합니다. GTM Bud는 전체 파이프라인을 자동화합니다: AI 잠재 고객 리서치, 맞춤 메시징, 이메일과 LinkedIn을 통한 자동 발송.

GTM Bud vs Instantly

Feature
GTM Bud
Instantly
리드 소싱
AI가 ICP에 맞는 잠재 고객을 자동으로 찾음
리드 소싱 없음 — Apollo, Clay 또는 CSV에서 임포트 필요
이메일 카피라이팅
AI가 검증된 에이전시 플레이북으로 맞춤 이메일 작성
직접 템플릿을 작성하거나 기본 변수 사용
이메일 워밍업
연결된 이메일 계정을 통한 관리형 전달성
무제한 계정 인박스 로테이션이 있는 내장 워밍업
발송 자동화
다단계 후속 조치와 답장 감지가 있는 자동 발송
A/B 테스트와 스마트 스케줄링이 있는 자동 시퀀스
LinkedIn 아웃리치
네이티브 LinkedIn 자동화 — 연결 요청, DM, 후속 조치
LinkedIn 지원 없음
설정 복잡도
ICP 정의, AI 생성 캠페인 검토, 15분 안에 시작
인박스 연결, 2주 이상 워밍업, 리드 임포트, 시퀀스 수동 작성
보증
600명 리드당 3건 미팅 또는 전액 환불
미팅 보증 없음

Instantly는 훌륭한 이메일 인프라입니다 — 이미 리드가 있고 효과적인 콜드 이메일을 작성할 수 있다면. GTM Bud는 잠재 고객 리서치부터 맞춤 카피, 멀티채널 발송까지 모든 것을 처리하는 전체 파이프라인 대안입니다.

Instantly 사용 시

  • Apollo나 Clay에서 리드를 구매한 후 CSV를 Instantly에 임포트
  • 직접 이메일 템플릿을 작성하고 제목줄 A/B 테스트를 수동으로
  • 첫 캠페인 발송 전 2주 이상 이메일 워밍업 대기
  • LinkedIn 아웃리치 없음 — HeyReach나 Expandi에 추가로 월 $50-100

GTM Bud 사용 시

  • AI가 ICP에 맞는 잠재 고객을 자동으로 리서치하고 찾음
  • 모든 이메일이 검증된 에이전시 플레이북으로 맞춤 작성 — 템플릿 없음
  • 몇 주가 아닌 15분 안에 첫 캠페인 시작
  • 미팅 보증과 함께 하나의 플랫폼에서 LinkedIn + 이메일 아웃리치

How to switch from Instantly

1

We find your ideal clients

Tell us who you want to reach. We build a list of best-fit leads matched to your ideal client profile using real activity signals, not just job titles.

2

Our proven system runs the campaign

Built from the playbook that booked 7,000+ meetings at our parent agency. Every sequence, timing, and touchpoint is battle-tested.

3

Connect your accounts and go

Link your LinkedIn and email. We handle the multi-channel sequence — connection requests, DMs, emails — timed and spaced so nothing feels spammy.

Most tools hand you a database and wish you luck. GTM Bud gives you the leads, the messages, and the strategy. You just show up and close.

Case Studies

Real results from real clients

These founders, consultants, and small teams used GTM Bud to go from inconsistent pipeline to predictable meetings. Here's what happened.

291
Leads
4-6
Calls/Week
<4wks
To Close

Problems

  • Not clear on how to articulate the value or offer he has for Founders
  • Not booking meetings with any Founders prior to our engagement

Goals

  • Generate at least 2 calls per week with Founders who are ready to be helped

Strategy

  • Create a simple video offering "The Founder's Blueprint: Secrets to Building a Business that Grows and Sells"
  • Offer some tactical, customized ways for Founders to grow and get ready to sell
Charlie Silver

Charlie Silver

Founder at Permission.io

18
Leads (M1)
3
Tier 1 Brands
40+
Pipeline

Problems

  • Unsure how to address zero-party data with the right stakeholders at target companies
  • Not booking meetings with the tier 1 targets that are needed to get platform adoption

Goals

  • Generate at least 2 calls per week with top tier brands

Strategy

  • Create a simple video offering some tactics on using zero-party data
  • Offer some tactical, customized ways for big brands to leverage zero-party data within a quick call
30+
Leads (M1)
6
Meetings
3
Deals Closed

Problems

  • Unclear how to stand out from other HR consultants and leadership experts
  • Not sure how to get in front of the right people and get calls booked with them

Goals

  • Generate 20+ leads per month
  • Book at least 12 calls per month
  • Close at least 1 client per month from linkedin

Strategy

  • Create a "Talent Attraction Review" offer to send to a very targeted list
  • Spark conversations in DMs, then close the call using the video
Todd Stephenson

Todd Stephenson

Co-Founder, Practical Assurance

200+
Leads (5mo)
30+
Meetings
4
Deals

Problems

  • Not able to get the attention of Founders and CTOs who need penetration testing and SOC 2
  • Competitor separation is a big issue

Goals

  • Generate 20+ leads per month
  • Hold at least 6 calls per month with qualified leads
  • Close 2 deals per month

Strategy

  • Target by clear persona and industry along with who is active on the platform
  • Deliver 3 value offers - a video showing how to save money with pentesting, a free tool and a live event
Lynette Xanders

Lynette Xanders

Brand Strategist, LynetteXanders.com

50+
Leads/Month
5+
Calls/Week
3
Deals (2mo)

Problems

  • Didn't have consistent lead flow
  • Wasn't sure how to do outreach that wasn't annoying
  • Didn't have a way to do the volume required

Goals

  • Generate 30+ leads per month from linkedin
  • Hold at least 5 calls per week
  • Close 1-2 deals per month

Strategy

  • Create a highly targeted list of leads using Sales Nav
  • Offer a free resource to marketing leaders to demonstrate her expertise
Steve Salee

Steve Salee

Founder & CEO, Wildfire Strategies

60+
Leads (M1)
6
Calls
3
Sectors

Problems

  • Not having enough conversations with the right prospects
  • Hard to stand out in a way that separates Wildfire from competitors

Goals

  • Generate at least 4 calls per month with qualified prospects
  • Identify which sectors are most in need of the offer

Strategy

  • Build a highly targeted list of qualified ICPs
  • Offer a quick video sharing industry insights based on what is working with current clients
Lincoln Heacock

Lincoln Heacock

Fractional CIO/CISO, Renew Partners

58
Leads (2mo)
12+
Meetings
$100k+
Deals

Problems

  • Difficult to reach the right people and to convey the value he brings in a concise way
  • Not able to find or message enough target ICP to book meetings

Goals

  • Generate 10+ leads on linkedin per month
  • Hold at least 3+ calls per week
  • Close at least 1 deal per month

Strategy

  • Build a highly targeted list of qualified ICPs
  • Generate interest by offering to share a video on how to know whether or not to hire a fractional CIO or go for a full time hire

Dan Miller

Sales Director, Zipari

12-16
Calls/Month
8
In Pipeline
2
Deals Closed

Problems

  • Not booking meetings with decision makers for Zipari
  • Unclear how to craft compelling outreach and do the necessary volume or messages

Goals

  • Generate 10+ booked calls per month on linkedin
  • Close at least 2 deals per month from linkedin

Strategy

  • Created a relevant offer to send a personalized video
  • Spark conversations in DMs and use the video to get the calls booked
Brandon Reed

Brandon Reed

Founder at Loft Six Four

54
Leads (M1)
11
Meetings
2
Deals Pending

Problems

  • Difficult to reach the right people and to convey the value he brings in a concise way
  • Not able to find or message enough target ICP to book meetings

Goals

  • Generate 10+ leads on linkedin per month
  • Hold 2+ calls per week
  • Close at least 1 deal per month

Strategy

  • Build a highly targeted list of qualified ICPs
  • Generate interest by offering to share a custom video with a sketch to give some ideas on amenity spaces
700+
Leads
10+
Meetings/Month
7
Deals

Problems

  • Difficult to reach the right people at a high volume and to convey the value she brings in a concise way
  • Not able to find or message enough target ICP to book meetings

Goals

  • Generate 50+ leads per month
  • Hold at least 2+ calls per week
  • Close 6+ extra deals per year

Strategy

  • Build a highly targeted list of qualified ICPs
  • Craft hyper-personalized messages talking about the prospect's skill set and how that applies to owning a business
Wade Calvert

Wade Calvert

Certified Financial Planner, Wealth Ops, LLC

42
Leads (3mo)
4
Clients
14
Leads/Month

Problems

  • Not booking enough calls with target prospects
  • 0 leads coming from linkedin
  • Little time for content creation or outreach

Goals

  • Generate at least 5 qualified leads per month from linkedin
  • Close at least 1 client per month from linkedin
  • Spend as little time as possible on linkedin

Strategy

  • Niche down our ICP to "small business owners looking towards retirement"
  • Post educational content for our ICP 5x per week
  • Add 400+ target connections per month
  • Spend 15-20min per day on linkedin
Marty Greenbaum

Marty Greenbaum

Certified Franchise Executive, Smart Franchise Investing

60-80
Leads/Month
15-20
Calls/Month
2+
Deals/Month

Problems

  • Didn't have a steady flow of leads for his consulting business
  • Didn't have an outreach strategy that was producing results
  • Needed better targeting to produce higher qualified leads for his appointments

Goals

  • Generate 40+ leads per month from linkedin
  • Hold at least 15 calls per month
  • Close 1-2 deals per month

Strategy

  • Create a highly targeted list of leads using Sales Nav
  • Address interest many that high-income professionals have (owning their own biz)
  • Offer a free consultation to see if entrepreneurship is right for them
27
Leads (2mo)
4
Meetings
14
Leads/Month

Problems

  • Challenging to get in front of Economic Development Directors
  • Not sure how to use linkedin

Goals

  • Generate 10+ leads on linkedin per month
  • Close at least 1 client per month from linkedin

Strategy

  • Build connection list
  • Spark conversations in DMs using white paper as a resource
53
Leads (M1)
14
Meetings
3
Deals Pending

Problems

  • Not driving enough leads
  • Leads that are booking calls are not qualified

Goals

  • Generate 40+ leads per month resulting in at least 2 calls per week
  • Close 6 additional deals per year

Strategy

  • Build a highly targeted list of qualified ICPs based on groups, events, age and title
  • Frame the call as entirely consultative as a way to explore franchising based on interest and skill sets

보증

600명 리드 발송당 3건의 미팅, 또는 전액 환불.

7,000건 이상의 미팅을 성사시킨 동일한 시스템으로 구축.

First 20 leads free

$0.50 USD per lead. That's it.

No subscriptions. No per-seat fees. Pick how many leads you want and pay once.

Your free trial

20 leads

FREE

Pick LinkedIn or Email. No credit card needed.

After your free trial

$0.50 / lead

Same price for LinkedIn and Email. Pick your count, pay once.

400 leads

$200

Recommended

600 leads

$300

800 leads

$400

1000 leads

$500

Custom counts available from 50 to 5,000 leads

Get a free outbound strategy call
ROI Calculator

See the math on outbound

Adjust the sliders to match your business.

$10,000
$1K $100K
15%
1% 50%

Your monthly pipeline

600

leads sent

2

meetings booked

0.3

deals closed

$3,000

revenue

Your monthly ROI with GTM Bud

$2,700

$3,000 revenue − $300 GTM Bud 10x return

GTM Bud

$300

/month

Hire an SDR

$5,000

/month + ramp time

Outbound agency

$5,000

/month + retainer

Frequently asked questions

Your next meeting is one campaign away.

20 free leads. No credit card. 3 meetings guaranteed, or full refund.

Get a free outbound strategy call