Comparison

The HeyReach alternative with built-in leads and copy

HeyReach automates LinkedIn sending — but you still need your own lead lists, messaging, and a separate email tool. GTM Bud is the full stack: AI prospect research, personalized copy from proven playbooks, and native LinkedIn + email automation in one platform.

What HeyReach Does Well

HeyReach is the go-to LinkedIn automation tool for outbound agencies. Its killer feature is multi-account rotation — you can run a single campaign across 50+ LinkedIn sender profiles, distributing connection requests and messages to avoid hitting any one account’s daily limits. For agencies managing outreach at scale for multiple clients, this is a genuinely powerful capability that most competitors cannot match.

The unified inbox is also well-executed. When you are running campaigns across dozens of sender accounts, having one place to manage all replies saves real time. And HeyReach’s auto-sender switching means if one LinkedIn account gets restricted, the campaign keeps running through other accounts automatically.

Where HeyReach Falls Short for Solo Operators

HeyReach is purpose-built for agencies that manage LinkedIn outreach for clients. If you are a solopreneur, consultant, or small team running outreach from your own LinkedIn account, most of HeyReach’s headline features are irrelevant to you.

Multi-account rotation does not matter when you have one account. Auto-sender switching solves a problem you do not have. And you are still paying for these capabilities in the $79/seat/mo price tag.

More importantly, HeyReach only automates LinkedIn actions. It does not find your leads — you need Sales Navigator ($99/mo) or another data source to build lists before you can feed them into HeyReach. It does not write your messages — you create connection request notes and follow-up templates from scratch. And it has limited email support — just 100-500 email credits per month depending on plan. For real email outreach, HeyReach itself recommends pairing with Instantly or Smartlead.

So the actual cost of using HeyReach as a solopreneur is: $79/mo for HeyReach + $99/mo for Sales Navigator + $30+/mo for an email tool. That is $200+/mo before you write a single message. And none of those tools guarantee results.

Sending Automation vs Full-Pipeline Automation

HeyReach automates the last mile: sending LinkedIn messages to people on a list. GTM Bud automates the entire journey: finding the right people, crafting personalized messages based on their specific background, and delivering those messages across both LinkedIn and email.

The difference matters because the hardest parts of outbound are not the sending — they are the targeting and the copy. Getting a message in front of someone is easy. Getting the right message in front of the right person is what generates replies.

Who Should Use HeyReach vs GTM Bud

Choose HeyReach if you are an agency managing LinkedIn outreach across many client accounts at high volume. Multi-account rotation and unified inbox management are real advantages at that scale.

Choose GTM Bud if you are a consultant, coach, or small team that needs the whole pipeline handled — from finding prospects to writing personalized outreach to sending across LinkedIn and email. One platform, one price, and a 3-meeting guarantee per 800 leads.

GTM Bud vs HeyReach

Feature
GTM Bud
HeyReach
Lead sourcing
AI finds prospects matching your ICP automatically — no imports, no Sales Navigator subscription required.
No built-in lead sourcing. You import contacts from Sales Navigator, Clay, Apollo, or CSV files.
Email copywriting
AI writes personalized emails for every prospect using proven agency playbooks — no templates to manage.
No copywriting assistance. You write your own LinkedIn messages and connection request notes.
LinkedIn automation
Automated connection requests, DMs, and multi-step follow-ups from one platform.
Advanced LinkedIn automation with multi-account rotation, unified inbox, and auto-sender switching across unlimited accounts.
Email outreach
Native email sending with automated follow-up sequences alongside LinkedIn outreach.
Limited email credits (100-500/mo by plan). Full email campaigns require a separate tool like Instantly or Smartlead.
Setup time
Define your ICP and launch a complete multichannel campaign in 15 minutes.
Connect LinkedIn accounts, configure proxies, import leads from external tools, write message sequences — plan for a few hours minimum.
Pricing
$100/week (Free) or $200/week (Sales Navigator), 87.5% off first campaign. Leads, copy, and sending included.
$79/seat/mo for LinkedIn automation only. Add Sales Navigator ($99/mo) for leads and Instantly ($30+/mo) for email — total stack cost $200+/mo.
Multi-account management
Single-account focused for solopreneurs and small teams.
Industry-leading multi-account rotation with 50+ LinkedIn senders on one campaign — ideal for agencies managing many client accounts.
Meeting guarantee
3 meetings per 800 leads or a full refund — risk-free.
No meeting or performance guarantee.

HeyReach is a powerful LinkedIn automation platform built for agencies managing dozens of sender accounts at scale. But if you are a solopreneur, consultant, or small team that needs the full pipeline — from finding prospects to writing personalized outreach to sending across LinkedIn and email — GTM Bud replaces an entire tool stack with one platform.

Using HeyReach

  • Buy Sales Navigator ($99/mo) and manually build lead lists before you can send anything
  • Write all your LinkedIn messages and connection notes yourself — no AI copywriting
  • Pay $30+/mo extra for Instantly or Smartlead to add email to your outreach
  • No performance guarantee — pay for the tools and hope the results come

Using GTM Bud

  • AI researches and finds prospects matching your ICP — no lead lists to build
  • Every message is personalized using proven agency playbooks that have booked 7,000+ meetings
  • LinkedIn + email outreach from one platform — no extra tools to connect
  • 3 meetings per 800 leads guaranteed, or a full refund

How to switch from HeyReach

1

We find your ideal prospects

We analyze your business and build a list of best-fit leads who match your ideal client profile.

2

We write personalized messages that get replies

Every lead gets a custom message crafted using our proven agency playbook.

3

You review and send

Get everything delivered in 15 minutes. Execute however you want—send manually, use a tool like HeyReach or Reply.io, or hand it to a VA.

It's the same research and messaging our agency charges $5K/month for—now packaged so you can execute it yourself for a couple hundred bucks.

Case Studies

Real results from real clients

GTM Bud uses the exact outbound system that's booked 7,000+ meetings for consultants, coaches, and service providers through our agency.

291
Leads
4-6
Calls/Week
<4wks
To Close

Problems

  • Not clear on how to articulate the value or offer he has for Founders
  • Not booking meetings with any Founders prior to our engagement

Goals

  • Generate at least 2 calls per week with Founders who are ready to be helped

Strategy

  • Create a simple video offering "The Founder's Blueprint: Secrets to Building a Business that Grows and Sells"
  • Offer some tactical, customized ways for Founders to grow and get ready to sell
Charlie Silver

Charlie Silver

Founder at Permission.io

18
Leads (M1)
3
Tier 1 Brands
40+
Pipeline

Problems

  • Unsure how to address zero-party data with the right stakeholders at target companies
  • Not booking meetings with the tier 1 targets that are needed to get platform adoption

Goals

  • Generate at least 2 calls per week with top tier brands

Strategy

  • Create a simple video offering some tactics on using zero-party data
  • Offer some tactical, customized ways for big brands to leverage zero-party data within a quick call
30+
Leads (M1)
6
Meetings
3
Deals Closed

Problems

  • Unclear how to stand out from other HR consultants and leadership experts
  • Not sure how to get in front of the right people and get calls booked with them

Goals

  • Generate 20+ leads per month
  • Book at least 12 calls per month
  • Close at least 1 client per month from linkedin

Strategy

  • Create a "Talent Attraction Review" offer to send to a very targeted list
  • Spark conversations in DMs, then close the call using the video
Todd Stephenson

Todd Stephenson

Co-Founder, Practical Assurance

200+
Leads (5mo)
30+
Meetings
4
Deals

Problems

  • Not able to get the attention of Founders and CTOs who need penetration testing and SOC 2
  • Competitor separation is a big issue

Goals

  • Generate 20+ leads per month
  • Hold at least 6 calls per month with qualified leads
  • Close 2 deals per month

Strategy

  • Target by clear persona and industry along with who is active on the platform
  • Deliver 3 value offers - a video showing how to save money with pentesting, a free tool and a live event
Lynette Xanders

Lynette Xanders

Brand Strategist, LynetteXanders.com

50+
Leads/Month
5+
Calls/Week
3
Deals (2mo)

Problems

  • Didn't have consistent lead flow
  • Wasn't sure how to do outreach that wasn't annoying
  • Didn't have a way to do the volume required

Goals

  • Generate 30+ leads per month from linkedin
  • Hold at least 5 calls per week
  • Close 1-2 deals per month

Strategy

  • Create a highly targeted list of leads using Sales Nav
  • Offer a free resource to marketing leaders to demonstrate her expertise
Steve Salee

Steve Salee

Founder & CEO, Wildfire Strategies

60+
Leads (M1)
6
Calls
3
Sectors

Problems

  • Not having enough conversations with the right prospects
  • Hard to stand out in a way that separates Wildfire from competitors

Goals

  • Generate at least 4 calls per month with qualified prospects
  • Identify which sectors are most in need of the offer

Strategy

  • Build a highly targeted list of qualified ICPs
  • Offer a quick video sharing industry insights based on what is working with current clients
Lincoln Heacock

Lincoln Heacock

Fractional CIO/CISO, Renew Partners

58
Leads (2mo)
12+
Meetings
$100k+
Deals

Problems

  • Difficult to reach the right people and to convey the value he brings in a concise way
  • Not able to find or message enough target ICP to book meetings

Goals

  • Generate 10+ leads on linkedin per month
  • Hold at least 3+ calls per week
  • Close at least 1 deal per month

Strategy

  • Build a highly targeted list of qualified ICPs
  • Generate interest by offering to share a video on how to know whether or not to hire a fractional CIO or go for a full time hire

Dan Miller

Sales Director, Zipari

12-16
Calls/Month
8
In Pipeline
2
Deals Closed

Problems

  • Not booking meetings with decision makers for Zipari
  • Unclear how to craft compelling outreach and do the necessary volume or messages

Goals

  • Generate 10+ booked calls per month on linkedin
  • Close at least 2 deals per month from linkedin

Strategy

  • Created a relevant offer to send a personalized video
  • Spark conversations in DMs and use the video to get the calls booked
Brandon Reed

Brandon Reed

Founder at Loft Six Four

54
Leads (M1)
11
Meetings
2
Deals Pending

Problems

  • Difficult to reach the right people and to convey the value he brings in a concise way
  • Not able to find or message enough target ICP to book meetings

Goals

  • Generate 10+ leads on linkedin per month
  • Hold 2+ calls per week
  • Close at least 1 deal per month

Strategy

  • Build a highly targeted list of qualified ICPs
  • Generate interest by offering to share a custom video with a sketch to give some ideas on amenity spaces
700+
Leads
10+
Meetings/Month
7
Deals

Problems

  • Difficult to reach the right people at a high volume and to convey the value she brings in a concise way
  • Not able to find or message enough target ICP to book meetings

Goals

  • Generate 50+ leads per month
  • Hold at least 2+ calls per week
  • Close 6+ extra deals per year

Strategy

  • Build a highly targeted list of qualified ICPs
  • Craft hyper-personalized messages talking about the prospect's skill set and how that applies to owning a business
Wade Calvert

Wade Calvert

Certified Financial Planner, Wealth Ops, LLC

42
Leads (3mo)
4
Clients
14
Leads/Month

Problems

  • Not booking enough calls with target prospects
  • 0 leads coming from linkedin
  • Little time for content creation or outreach

Goals

  • Generate at least 5 qualified leads per month from linkedin
  • Close at least 1 client per month from linkedin
  • Spend as little time as possible on linkedin

Strategy

  • Niche down our ICP to "small business owners looking towards retirement"
  • Post educational content for our ICP 5x per week
  • Add 400+ target connections per month
  • Spend 15-20min per day on linkedin
Marty Greenbaum

Marty Greenbaum

Certified Franchise Executive, Smart Franchise Investing

60-80
Leads/Month
15-20
Calls/Month
2+
Deals/Month

Problems

  • Didn't have a steady flow of leads for his consulting business
  • Didn't have an outreach strategy that was producing results
  • Needed better targeting to produce higher qualified leads for his appointments

Goals

  • Generate 40+ leads per month from linkedin
  • Hold at least 15 calls per month
  • Close 1-2 deals per month

Strategy

  • Create a highly targeted list of leads using Sales Nav
  • Address interest many that high-income professionals have (owning their own biz)
  • Offer a free consultation to see if entrepreneurship is right for them
27
Leads (2mo)
4
Meetings
14
Leads/Month

Problems

  • Challenging to get in front of Economic Development Directors
  • Not sure how to use linkedin

Goals

  • Generate 10+ leads on linkedin per month
  • Close at least 1 client per month from linkedin

Strategy

  • Build connection list
  • Spark conversations in DMs using white paper as a resource
53
Leads (M1)
14
Meetings
3
Deals Pending

Problems

  • Not driving enough leads
  • Leads that are booking calls are not qualified

Goals

  • Generate 40+ leads per month resulting in at least 2 calls per week
  • Close 6 additional deals per year

Strategy

  • Build a highly targeted list of qualified ICPs based on groups, events, age and title
  • Frame the call as entirely consultative as a way to explore franchising based on interest and skill sets

Our guarantee

3 meetings per 800 leads sent, or a full refund.

Built on the same system that's booked 7,000+ meetings.

First purchase: 87% off

Try outbound risk-free

Test the quality, book meetings, then scale.

Channel

LinkedIn account type

Duration

$200 $25

400 leads delivered

ROI Calculator

See the math on outbound

Adjust the sliders to match your business.

$10,000
$1K $100K
15%
1% 50%

Your monthly pipeline

600

leads sent

2

meetings booked

0.3

deals closed

$3,000

revenue

Your monthly ROI with GTM Bud

$2,700

$3,000 revenue − $300 GTM Bud 10x return

GTM Bud

$300

/month

Hire an SDR

$5,000

/month + ramp time

Outbound agency

$5,000

/month + retainer

Frequently asked questions

Stop waiting for referrals. Start your first campaign today.

2 weeks of LinkedIn outbound for $50. 3 meetings guaranteed or we'll refund you.

2 weeks of LinkedIn outbound for $50 (first-time purchasers)